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How to write an Elevator Pitch using NLP Language Patterns
What do you do when someone asks you what you do for a living? Do you—like most people—just tell them your job title or what you sell? I used to do this. Years ago, when I was taking my Master Practitioner’s course in Colorado, fellow course participants asked me what I did. I just said,…
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Sales Technique – Wrapping a Sales Message Up
One nice way of finishing your sales letter or website copy is to offer readers a choice. Either they can continue with their old, unpleasant way of doing things, go with your competitors and suffer the consequences; OR they can achieve the results they want by buying your product or service. The beauty of this…
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Transform Your Life in Just a Few Weeks: The Power of Temporal Language Patterns in Persuasive Copy
Imagine a world where your life is radically different just a few weeks from now. Your business is thriving, your goals are within reach, and you feel a deep sense of satisfaction. This isn’t just a fantasy—it’s a reality that can be within your grasp when you make the right decisions today. This is the…
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Amplify the Urgency: Make Your Ad Copy More Effective by Motivating YOUR Prospects to TAKE ACTION NOW
Urgency isn’t just a tactic; it’s an art form. Crafting ad copy that propels potential customers into swift action is a high-demand skill that separates the pros from the amateurs in the advertising world. The essence of creating a sense of urgency in your copy is about making your offer so irresistible that waiting…
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Persuasive Writing – All Rich Copywriters Do This…
We all want to belong. It’s especially thrilling if we belong to an exclusive group, a group where outsiders aren’t welcome. Your job as a copywriter or marketer is to make prospects and customers feel they will be part of a special group – if they buy your products or services. You have to convince…
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Channel the Power of Positive Psychology for Your LinkedIn Profile
LinkedIn, where so many professionals strive to distinguish themselves, adopting innovative approaches is more important than ever. One such approach is the integration of Positive Psychology into your LinkedIn profile, a strategy that goes beyond traditional networking tactics. Positive Psychology, which explores the aspects of life that contribute to flourishing and fulfillment, offers unique insights…
Hypnotic Language Patterns for Advertising
Copywriting beyond features and benefits
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@WillamSmith
This is how it all started…
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William Smith
Writer & Journalist